Look, this had to be said…it truly did. A dye has been casted, folks. Companies that have not been as popular in the past are starting to stand up and shout. I hope companies like Sony, Sennheiser, Bose, Bang and Olufsen, and others are starting to pay attention. No longer is your brands the only brands that are creating great products anymore but companies like Ear Fun, Cambridge Audio, and Technics are standing up with their best foot forward, delivering some very powerful reasons why they are and should be considered in the game with all the others. And in most cases are showing up delivering reason why all others need to be learning from them.

These aren’t one trick ponies here, guys. These companies are doing great things and out doing the roads and traditions set by more well-known brands in the public. It’s a new day, people, and I, for one, am caught off guard by this. I was just as skeptical as you are right now reading this. How can this be possible, right? I mean, Sonys, Sennheisers, Bang and Olufsen and Bose brands are known for a reason and cost what they do for a reason. This was all true, but the problem is that it doesn’t always remain true forever. Sooner or later, these brands would be caught off guard and / or caught resting on their laurels. Well, now, others know how to create great sound and great ANC, which seems to be all the focus. Except now, companies are focusing on battery life as well, something these others have not tried to make much headway in to for years. Another thing all have not focused on more is phone call quality. This is another area in which companies need to be putting more RND in. Too much time is being placed into gimmicks that don’t really make your experience better at the cost of those that do, and it’s got to stop.

I truly think companies like Technics that place the world’s first 3 device multiple pairing earphone on the market should be looked at for their amazing hard work and efforts to create things that stand out and matter, all while not having issues like stutters, crashes, battery drain problems in standby mode, and many many other issues that top brands like Sony, Sennheiser, Bose, and others have over and over again, every single year. We need products like the Ear Fun as well, who makes things work with simplicity and without compromise and failures as well. Time is at and end for these Top Well known Brands or Companies, placing themselves up for glory without true innovations and consistent worthwhile operations. And most of all, it’s time for these Youtubers out there that are in place to push hype to stop lying to people based on the brand. I’m sick of people down playing companies like Ear Fun because you don’t want to make your cash cow Sony or Sennheiser upset or you are made because Ear Fun didn’t pay you enough money and you down playing their results to keep others more liked. Tell the truth.

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