Let’s face it, there are so many earphones in the world today, especially for Bluetooth. You can get really nice earphones for less than $40 these days; just ask the company EarFun. You can spend $100-$500 and be exposed to practically everything you could hope for in sound from Bluetooth. All shapes, colors, styles, features, and directions are different from the vast number of companies out there. They all have one earphone in their sights whether they want to admit this or not. That earphone is and has always been the AirPods. It’s not something you have to think about, nor can you truly debate. The AirPods are the single greatest “selling” earphone tech to ever exist in the history of sound and earphones..

Yes, we all know that there are brands like Sony, Sennheiser, Bowers & Wilkins, Bang & Olufsen, Master & Dynamic, etc. These stand out for sound, which is their primary goal and shining point of victory. Yes, some of these also have things like build quality or other additional features here and there. I don’t dispute this. For brands like Bose, their claim to fame is their mastery of ANC. Their sound was secondary for this company, whereas for other companies, ANC was like third on the list, next to style and prestige. All of these things can be true. And while many of them took the direction to get away from things that remind them of Apple’s foothold over the earphone market by going with different shapes and designs that don’t resemble AirPods, one company was bullish on doing it the opposite way. They chose to copy and not run away from the direction that has and continues to draw people to AirPods..

They took AirPods designs and made them their own, and stood in the face of many and said boldly, “We copied… So what?” But they didn’t stop at just copying; they made the design and ability better. Adding more features, more options, and more style than the AirPods was always the goal and key factor that made people look over their shoulders. So with the Galaxy Buds 4 Pro’s release, all the hard work and attempts, for the first time, aligned to create a truly superior earphone that stands on the mountain of earphones. They sound better, have EQs, have more features and gimmicks, have better battery life, and are the same price..

The Galaxy Buds 4 Pro have laid out a blueprint that others will have to take note of because what this product will do in sales might just finally change the landscape. Everyone from MKBHD, CNET, Soundguys, and many others is starting to hint at a possible earphone of the year and a massive hint out of nowhere. But why? Let’s see what they did that unlocked such success..

7 KEYS TO SUCCESS

  • First, comfort and seal are the focus with the L-shape design. Like it or not, you can’t deny that the shape fits more ears than any other design.).
  • Second… Sound focus that delivers bass, highs, and mids without too much mud or recess. They throw in a 9-band EQ for fine-tuning, and bam, along with great drivers, tuned and powered..
  • Third focus area: ANC. With a great seal comes great ANC, which is one part, but having the correct microphones and venting makes using them for longer periods easier, especially in noisy environments..
  • Fourth focus area: iconic looks and design in the case and appearance of earphones. Focusing on ease of carry and smaller designs goes a long way, but to put the cherry on top, the earphones have to be eye-catching. Something has to tell others, “Yes, I have the Samsung Buds 4 Pros.”
  • The fifth focus area: Hear-through is far more important than people want to believe, which is why many other companies have lackluster abilities with it and wonder why they fail. They took this and made it as close to Apple’s result as possible without actually having their technology..
  • 6th Focus Area… They focused on the phone’s ability to take calls in busy places, which is something Apple AirPods struggle with, and yet so many people use them to take phone calls..
  • 7th Focus area: Battery life. Seven hours or more should be the bare minimum, for no other reason than this is more than Apple gives its users..

Put it all together, and what you have is an earphone that can take on the AirPods and make the Samsung ecosystem as relevant as the AirPods made Apple. Doubt me? Well, I’ve already seen proof of this. As I brought my pair, I was in line waiting for them. This is the first Bluetooth earphone not named AirPods that I have ever seen that drew lines since the first AirPods Pros. I couldn’t believe that other people made it their priority to buy the Galaxy Buds2 Pro. And even though I was in line, buying them, I couldn’t wrap my head around why until I heard them for the first time.

I truly believed that the YouTubers were just pushing products and hyping this up. But I was really, really wrong. The fit of these things, the convenience, sound, ANC, and Hear-through truly stand out. Unlike all my other earphones, even things like my XM6s, which sound a little more natural or real, are without a doubt a leg behind these for the most simple reason: fit and convenience. I don’t struggle squeezing the tips and twisting them in my ears and then moving the earphones around to get a good seal. These just go in my ears without any struggle and yet maintain their seal for amazing sound and still great ANC..

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